All humans have subconscious ideas about people that automatically influence their feelings, assumptions, and actions. This happens because our brains create shortcuts to help us make effective decisions. Unfortunately, these shortcuts are often based on faulty or incomplete information that labels, stereotypes, excludes, and discriminates against others. There are some easy things you can do to fight stigma.
Recognize judgement or bias toward a person or group of people and call it when you see it.
Actively work to change your attitude and those of others around you.
Offer positive support for people around you who are experiencing stigma.
Challenge the stigma associated with people in recovery. Shift to a strength-based view. For instance: “John’s commitment to his recovery is inspiring!”